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“Been There … Tried That” Do you sell a product or service that has similar products or services available from other sources?  If your answer is “Yes,” I am certain you have heard a prospect say something that sounded like this: “We have tried that and it did not work.”  Of course what the prospect is saying is that they have tried something “similar” to your product or service and were dissatisfied with the results. There is a wonderful “word track” that has been working for salespersons for many years that you might want to try here.  It would go as ...