Posts Tagged ‘Number Frequency’

Overcoming Objections: Why do Prospects Object?

Often we as salespersons become disheartened due to the number, frequency and sort of objections we receive from prospects.  Some salespersons may even begin to feel a form of personal rejection.  In an attempt to help clarify what is really happening when a salesperson is given an objection, I would like to begin by getting rid of the cancer of personal rejection. I was fortunate to learn at a very early point in my sales career exactly why I should never take an objection as a